When it comes to graphic design, the design process can feel like the easy part compared with proofing. Whether you’re creating digital graphics for a website, eye-catching visuals for an advertiser, or packaging and labels for a manufacturer, it must get reviewed before it is approved.
This can mean large teams of people, all with their own opinions, emailing back and forth for days on end as designs are chopped and changed to meet legal requirements and client specifications. However, by establishing an effective proofing system, projects can be approved faster, and deadlines can be met with ease.
Aproove’s software makes online proofing for graphic designers simple and straightforward, saving everyone involved precious time and money, as projects are streamlined and completed more quickly, and soft proofing costs are minimized. We aim to protect your team from limiting technology, miscommunication, and human error with a flexible and customizable cloud-based server, improving the workflow for every member of your team.
Virtual Meeting Room
One of the most significant challenges in online proofing for graphic designers is the limited collaboration between manufacturer, designer, and potentially third parties, such as marketing teams. Getting everyone in the same room to go over a proof is painstaking to organize, and email threads leave plenty of room for misunderstanding. With Aproove, you are entirely in the driver’s seat of true online collaboration and can easily manage access and integration with a common sense invitation process.
Project leads, known in the software as Super Users, can quickly assemble the required team using an email address. Invited team members don’t need to remember a login or password to access the project; they get taken right to the asset and can view it in whichever display mode suits them.
Once you’ve got everyone together, having large teams and potentially long-distance clients presents challenges in establishing clear and constructive communication pathways to see the review process through to approval. Discussions can be full of white noise, which distracts them from the job at hand or confuses team members. A confused designer is unlikely to deliver the results the client is looking for, so it’s essential to maintain a universal understanding between all participants in the project.
To prevent the possibility of costly miscommunication between key users in our online proofing for graphic designers, Aproove has given Super Users the power to define structured workflows that function as a step-by-step guide towards getting the project approved. You can also assign roles within this framework and set the feedback to trigger automated workflow actions to accelerate progress without missing a beat.
As for the comments themselves, the annotations button is user friendly and efficient, with a ‘Quicklist’ drop-down list of terms that can get used to creating a common vocabulary, promote understanding, and speed up tasks. Team members communicate in real-time via the cloud-based server and are alerted to annotations and changes with push notifications, so everyone stays updated.
Work in Multiple File Formats
Depending on the scale of your graphic design project, your work may involve several programs and file formats that your client has little familiarity with. Many agencies use fully integrated cloud-based design systems such as the Adobe Creative Suite to benefit from the interoperability they afford users, so why should online proofing for graphic designers be any different?
Online proofing systems need to accurately respond to the compatibility needs that are almost unique to graphic design agencies, with the ability to integrate proofing software with existing production systems. This is as crucial to improving productivity as any other aspect of the review and approval process.
Aproove has been carefully constructed to handle any type of visual project, with the ability to support over 180 different file formats, including any image file type. The unique technology has the option to work with hot folders to enable close integration with design software, allowing the user to seamlessly transition between systems and accurately represent their work. The cloud-based software also does away with restricting file size limits and works natively with high resolution to display the best quality media every time.
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